A copywriting studio for Human-centered stories emotional resonance community-building content empathetic messaging evocative brand narratives holistic brand experiences
RAISON D'ÊTRE
A COPYWRITING AND CREATIVE STUDIO CONNECTING BRANDS TO THEIR IDEAL AUDIENCE THROUGH EMPATHETIC MESSAGING AND HUMAN-CENTERED COPY.
We TEND TO YOU SO THAT YOU CAN TEND TO OTHERS
where brand stories anchor communities
[welcome to Tend Studio]
CREATING copy, messaging, and content strategically developed with an empathetic view of human desires and heartaches
Want more attention? Stop talking about yourself.
Counterintuitive, right? But here's the truth: Great copy makes your audience the main character—not you.
Don’t get me wrong, you’re important, but let's face it—people care way more when the story is about them.
It’s this principle that guides our work at Tend. We transform your story into strategic, audience-centered content that speaks directly to your client’s desires, heartaches, and humanity.
Because, after all, isn’t that what every great story does?
HOW WE TEND TO YOU
Copywriting Portfolio
Our thoughtful, purpose-driven copy is crafted with nuance and intelligence. We create copy that connects on a deeper level, from brand messaging to web copy to content strategy, all fueled by a curiosity for human behavior and a passion for sharp, engaging narratives
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Enjoy free things? Same here.
DOWNLOAD your complimentary RESOURCE
5 Clues Your Website Copy Is Costing You Customers (And How to Fix It)
Is your copy quietly undermining your sales? Uncover the hidden pitfalls in your website language that might be costing you business—and learn how to course-correct. Get the guide for free and transform every word into a magnet for customers.
Hannah | Studio Founded
Tend Studio gave my marketing a strong foundation, elevating my brand's presence and giving me clear direction. Chloe’s thoughtful approach made collaboration a joy. Can’t wait for our next project together!
work with me
[BEHIND THE SCREENS]
meet chloe
With a journalism degree and a background in writing content for both publishers and brands, she’s driven by a simple truth: the best stories are the ones that connect us.
Her work blends human connection with sharp, creative storytelling, supported by a deep understanding of how intentional content marketing strengthens the bond between brands and their communities.
Her ultimate goal is to introduce inherently human brands to aligned communities through the power of story.
